The benefits of Experience Manager Assets Essentials

Centralized Asset Workspace

Establish a single source of truth for assets to foster content re-use and increase brand consistency.

Simplified Search & Asset Control

Easily manage, access, and govern final approved production assets to increase asset discoverability and utilization.

Streamlined Asset Workflows

Create and collaborate seamlessly on content with native integrations into Creative Cloud & Experience Cloud applications..

A centralized workspace

• Quickly set up teams with a centralized asset repository
• Store, share, and manage images, videos, documents, and more
• Create, assign, track, review, and approve tasks in a collaborative workspace
• Support all file types, including full-sized Photoshop, InDesign, Illustrator, XD and more
• Automate software updates to eliminate delays and hiccups from manual upgrades

AI-powered search, discovery, and management

• Quickly find assets using Adobe Sensei AI search, metadata, and smart tags
• Saved searches let teams easily repeat common search and reuse settings
• View, edit, and configure asset metadata and tags
• Quickly edit and transform images so they stand out on social and other channels
• Auto-tag images and video with Adobe Sensei smart tags
• Allow or restrict access to assets with simple permissions and controls
• Manage digital rights with asset expiration to reduce risk when using licensed assets

Quick and easy, intuitive user interface

• Teams can access assets through their favorite workspaces — marketers in Experience Cloud, creatives in Creative Cloud
• Find, edit, and return DAM assets from Photoshop, InDesign, Illustrator, and XD using Asset link
• Ensure assets are always up to date with version control