Orange optometry-style poster with black text. Headline: "Focus", blurred except letter O. Body text below: alphabet letters and numbers.

Copy and Captions

Text, captions, subtitles—however you do it, text elements are an absolute must for social content, with these templates that communicate quickly and clearly.

https://video.tv.adobe.com/v/3418032?autoplay=true&end=replay&hasaudio=false

Bold captions are essential

To grab attention on social media, go bold! And, since most social video is watched with sound off, text overlays have become increasingly central to campaign success.

Read the article

Accessibility is key—and captions help

As more people become more sophisticated about how to create inclusive content, accessibility is a high priority.

See the moodboard

Woman does yoga on rock overlooking beach town shore. Caption box text with progress bar: "Caption text with progress bar lets viewers see how long they have to read the text on screen.'"

Eye-catching, not "designed"

Unapologetically unpretentious, captions need not always be super artful. Instead, they aim to communicate clearly and immediately.

https://video.tv.adobe.com/v/3418033?autoplay=true&end=replay&hasaudio=false

Upload your work

Font Pack composition of various font combinations and boxes on orange background. Texts: texts; copy and captions; sub-titles; captioning; more text; for social videos. Small poster of model in orange dress with "cool" in white on blue backdrop.

Copy and Captions Font Pack

Experience the Adobe Stock Creative Trends in a new way with font packs hand-selected by the Adobe Fonts team and free with your Creative Cloud subscription. These fonts are super clean, readable, and perfect for social.

Get the Font Pack

style
center
style
center
background
#F8F8F8
https://main--stock--adobecom.hlx.page/pages/artisthub/fragments/newsletter-v2